Both China and the United States have recently announced initiatives to integrate artificial intelligence (AI) education into their school curricula, reflecting a global emphasis on AI literacy from an early age.
Chupa Chups, took 2 years for the right name “Chupa Chups” and not GOL, and 10 years for the right logo, created by Salvador Dalí.
Turns out, giving someone something “free” before asking for something in return makes them more likely to say yes. Behavioral economics shows how easily our decisions can be influenced in this way.
You (most of the time) Only Use Logic and Reason to Support Your Preexisting Beliefs.
Since our memory is imperfect, consumers are Filling in the Gaps with emotions. Marketers can take advantage of this by crafting stories that resonate emotionally, because Emotions Drive Decisions…
ZMOT, FMOT, SMOT and TMOT are marketing concepts related to consumer behavior and decision-making, especially in the context of the customer journey.
Eating the big cake piece by piece: TAM, SAM, SOM.
A KOL is like that friend who’s always up-to-date on the latest news.
Search Engine Marketing (SEM) is a digital marketing strategy focused on increasing a website’s visibility.
