Have you ever had a store offer you a “free” gift after you reached a certain number of loyalty points, only to find out you had to pay extra to get it? This common tactic plays on your discomfort, making you more likely to say yes, and it’s not a coincidence.
Giving someone something “free” before asking for something in return makes them more likely to say yes. Behavioral economics shows how easily our decisions can be influenced in this way.
Here’s a fun one: Have you ever had to skip a line? Just ask for a reason, any reason, like “I’m in a hurry” or “I have to go to the bathroom.” You’ll have about an 80% chance of being able to skip the line, even if your explanation doesn’t make sense.
So the next time you make a decision, remember: You might be more influenced than you think. However, we’re all in this mind game together!
Article originally posted on LinkedIn
